Editorial department Contentmarketing

There are products in the bicycle industry whose quality is widely respected and well known among insiders, even if their name rarely appears in the spotlight. THUN is a prime example of this. But that is about to change.

The way power moves through a bicycle is changing. Higher torque, smarter integration, and riders demanding more from their drivetrains across every category are reshaping what the industry expects from its components. Gates has been anticipating this shift for years, and the conversation around belt drive has never been louder. The word "conversation" is intentional.

Building on three decades of expertise and innovation, China Cycle has evolved into a pivotal hub shaping global trends in the two‑wheeler industry. This year's event will span 13 exhibition halls, presenting a full lineup of bicycles, components, and related technologies. Upgraded trade matching sessions and cross‑border procurement services will further provide exhibitors and global buyers with streamlined, high‑impact networking opportunities.

At Eurobike 2025, Joycube showcased their semi-solid battery solution that combines solid-state benefits with practical production. Joycube R&D manager Olivia Huang explains how it is designed to meet the needs of both the Chinese and European e-bike markets.

As eBike drive systems grow increasingly sophisticated, the ability to diagnose, update, and repair quickly has become a defining part of a positive customer experience. At Bafang, service is a strategic pillar, its philosophy is simple: "Service is about keeping riders riding."

In the bicycle industry, trends rarely emerge from a single presentation or product launch. More often, they appear quietly, through conversations, prototypes, and unexpected encounters. That is why trade shows still matter. And few events illustrate this better than the Taipei Cycle Show, where the future of cycling often becomes visible long before it reaches the global market.

Compact and urban e-bikes are experiencing strong expansion, driven by the growing demand for practical urban mobility solutions that integrate easily with public transport and adapt to increasingly dense city environments. It is precisely within this context that OLI eBike Systems' PICO system has found its place.

In the bicycle industry, the most exciting products rarely start in an office. They start in conversations. A designer sketches a new frame concept. An engineer proposes a more compact motor. A drivetrain specialist suggests a new gearbox interface. A battery supplier brings a new cell format. What begins as a rough idea slowly becomes a prototype and eventually a new bike. But this process only works when the right people meet in person. That is why the Taipei Cycle Show remains one of the most important gatherings for engineers, designers and product developers in the global bike industry. 

With "Retail First", Eurobike is launching a program that consistently focuses on specialist retailers. It offers bike, sports, and micromobility retailers many exclusive benefits related to their visit to the trade show - from free admission and networking opportunities to a special program for professionals.

As e-bikes evolve from largely mechanical products into complex electronic systems, after-sales service is no longer an added benefit. The ability to diagnose, maintain and update systems throughout their lifecycle has become a baseline requirement, increasingly influencing how brands and dealers evaluate long-term product viability.